Group Health Cooperative
Breast Cancer, Smoking and the Flu have killed millions of people. The very simple idea here was to treat them as serial killers. These commercials were shot by one of our favorite artists, the legendary Matt Mahern. He doesn’t really do advertising so this was a pretty special project. The agency was Cole & Weber.
Group Health Cooperative, Breast Cancer from Baldwin& on Vimeo.
Group Health Cooperative, Flu from Baldwin& on Vimeo.